About
Hello, my name is Aimee and I love sharing a story about as much as I love creating things. Photography was my big inspiration growing up but I have developed a love for all methods of design. I decided to shift my career focus towards multimedia design and content creation.
After completing my Master's in Clinical Nutrition, I spent a few years learning what areas of wellness and food people wanted to know the most about and the ways that technology made wellness difficult for them. During that experience, I have focused a lot of my time and energy working on marketing and administrative strategies for healthcare practitioners before I slowly branched out into the food, art and design worlds.
Along the way, I was consistently reminded of my drive to design for others and how the user experience with design elements in the digital world impacts how people receive information and how businesses are able to grow.
Working remotely in Upstate, NY, I have taken on freelancing in the design field and am ready for a new challenge. To expand my skills, I recently completed a Web Design Certificate program through University of Massachusetts, Lowell where I have developed my experience and knowledge of HTML, CSS, video & multimedia production and e-commerce. I am currently completing the Google UX design certificate course and am ready to serve a wider audience outside of my own communities and am available to take on new projects or an employment opportunity that compliments my wide range of skills, knowledge, and creative drive.
Qualifications
Nutrition
MS in Clinical Nutrition & Integrative Health, 7 years experience wellness focused marketing content & blog posts
Website Design
UX, HTML, CSS, XML, WordPress, Dreamweaver, Adobe Creative Suite, Woocommerce, Etsy, Print on Demand, Wix, Weebly, Squarespace
Graphic Design
Photoshop, Canva, Animation Videos, Animated Gifs, Infographics, Wacom Tablets & familiar with learning new and different draw/design softwares, public speaking/informational videos.
Photography
Background in photography, 7 years experience food blogging, Stop Motion Video, Seasonal Photography Setting, E-commerce Photography, Flat Lay, Color Theory, Abstract Photography
Writing
Blog Post Writing, Informational Handouts, SEO Writing, Newsletters, Organizing Seasonal Campaigns, Citation References (APA & MLA)
SEO
Google Analytics, Image Optimization, SEO Writing Formats, Web Accessibility, Keyword Research, Schema Markups



Graphic Design
Video Production
As video consistently becomes more popular and engaging, I've expanded my creative vision to include a variety of video production methods.